
2020 AAF National Student Advertising Competition
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Member of the account management team
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Client: Adobe Experience Cloud for Advertising
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Familiarized myself with data analytics and Adobe's unique capabilities in this field
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Spearheaded qualitative research by seeking out marketing executives on LinkedIn
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Managed deadlines between the account and creative team, including changing deadlines due to the onset of COVID-19
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Wrote a portion of the "Competitors" section presented in the final book